Whee In marks her much-awaited return to the Philippine stage as ‘OWHEECE’, unfolded at the SM City North EDSA Skydome. The venue is packed with dedicated Moomoos, who traveled from across the nation to witness the power vocalist perform live. Equipped with their Moobongs (Mamamoo’s official lightstick), banners, and passionate cheers, the atmosphere was electric with excitement, celebrating the artist’s return in full force last November 8.
The ‘OWHEECE’ Experience: Stepping into the CEO’s Office
True to its playful corporate title, the ‘OWHEECE’ concept transformed the fancon into a unique, office-themed experience. Whee In fully embraced the persona of a charismatic CEO, dictating the mood from center stage. In a delightful role reversal, the loyal Moomoos became her dedicated and adoring “employees.” This creative concept provided a fresh, entertaining structure for the evening, setting the stage for both polished professionalism and relaxed, fun interaction.
Setting the ‘OWHEECE’ Rules
The key principles of OWHEECE focus on employee well-being and engagement, offering distinct benefits that support both relaxation and professional interaction–something that we all want. Specifically, the ‘office’ provides an unlimited supply of CEO selfies as a unique stress-reduction method, encourages employees to take naps to recharge, and includes a Health and Beauty Allowance. Furthermore, employees are granted the opportunity to film reels with the CEO twice per month, fostering a blend of creative collaboration and executive access.
A Showcase of Solo Hits
Throughout the evening, the MAMAMOO member treated her audience to a stunning display of her solo career highlights. Whee In’s exceptional vocal prowess was on full display with powerful and flawless renditions of fan-favorite tracks, including “water color” and “Make Me Happy.”
Beyond her individual discography, Whee In made sure to connect with fans who missed the chemistry of her group. She performed captivating medleys of beloved MAMAMOO tracks, providing a beautiful moment of nostalgia that resonated deeply with the audience. The entire show was a careful blend of thrilling live performances, especially when Whee In performed a mash up of SHINee’s “Hard, ATEEZ’s “Work,” NCT U’s “Boss” and ITZY’s “Wannabe.”
Personality on Display
What truly elevated the ‘OWHEECE’ fancon was the genuine connection fostered between the artist and her audience. Whee In created an atmosphere that felt less like a formal concert and more like a long-awaited reunion between cherished friends. By blending structured stage performances with moments of spontaneous closeness, Whee In reaffirmed the deep and personal bond she shares with her Filipino fanbase.
Photos: Whee In (@whee_inthemood Instagram)
