Calling all K-Pop enthusiasts! Spotify is dropping a brand new interactive experience just for you: The launch of “Your K-Pop Persona”.
This exciting launch dives deep into the vibrant world of K-Pop fandoms, allowing fans to discover their ideal role within a K-Pop group. From the infectious music to the captivating performances, it’s no surprise K-Pop has become a global phenomenon. The numbers speak for themselves: Spotify has seen a massive surge in K-Pop streams – 180% growth in the US, a staggering 420% increase in Southeast Asia, and a phenomenal 360% rise worldwide since 2018.
The Philippines has also been swept up in the K-Pop wave, with Spotify streams exploding by 343% between 2018 and 2023. This just goes to show the power of music to connect fans across borders and cultures.
Ready to unlock your K-Pop Persona? Here’s what you need to do:
• Head over to https://spotify.com/yourkpoppersona on your mobile device.
• Answer a series of fun questions that reveal your unique “stanning” style.
• Based on your responses, you’ll be assigned a Main Role in the K-Pop fandom – will you be the dazzling Main Visual, the powerhouse Main Vocal, the charismatic Main Rapper, the unstoppable Main Dancer, or the dedicated Trainee honing their skills?
This experience is open to everyone, even if you’re a K-Pop newbie or a seasoned stan. Plus, Spotify users get an extra treat – a bonus Fan Role based on your K-Pop listening habits on the platform!
Show off your K-Pop Persona:
Receive a personalized digital photocard with your results. Customize it before sharing it with your fellow fans and comparing your roles on social media.
Join the K-Pop Fun with Spotify PH
Follow Spotify PH on [social media platform] to see how your results stack up against heartthrob Cha Eun-Woo. Keep an eye out for the K-Pop Personas of some of your favorite groups, including TOMORROW X TOGETHER, SEVENTEEN, BOYNEXTDOOR, and THE BOYZ!
Don’t miss out!
Your K-Pop Persona is available now in 31 markets, including the Philippines, until May 10th, 2024. So, what are you waiting for? Dive into this interactive experience and show off your true K-Pop colors with Spotify!
