The “monstrous” rookie energy has officially landed in the Philippines as BABYMONSTER celebrates its latest musical era with the [WE GO UP] Pop-Up Store at the SM Mall of Asia. Marking the group’s first-ever pop-up venture in Southeast Asia, this space serves as a high-energy hub for MONSTIEZ to immerse themselves in the aes
Since their debut in April 2024, Ruka, Pharita, Asa, Ahyeon, Rami, Rora, and Chiquita have rapidly ascended the K-pop ranks, and this Manila stop acknowledges the massive, passionate fanbase Monstiez that consistently ranks among the group’s top global streamers.
The BABYMONSTER [WE GO UP] Pop-Up Store in Manila is located at Level 3 of the North Main Mall. The pop-up is open daily from 11:00 AM to 11:00 PM and is scheduled to run through February 15, 2026. The venue is a treasure trove for collectors, featuring the full physical trilogy of their latest EP through the WE, GO, and UP album versions.
Beyond the music, fans can obtain official light sticks, limited-edition apparel such as hoodies and tees, and highly sought-after collectibles, including exclusive photocard sets and plush keychains. The experience is designed to be highly interactive, moving beyond a simple retail space to become a visual tribute to the group’s hip-hop roots.
Fans can explore themed photo zones such as “The Stage,” which replicates their performance sets, and “The Elevator,” a sleek concept inspired by their urban music video aesthetics. A centerpiece of the venue is the Write-On Wall, a massive communal space where fans can leave handwritten messages and words of encouragement for the members.
To keep the energy high, the store features a special Stamp Rally event. By participating in various activities—such as visiting specific photo zones or making a purchase—fans can earn stamps that qualify them for a raffle. The prizes are a major draw for the community, offering a rare chance to win signed albums and other exclusive merchandise that isn’t available for direct sale. This immersive approach ensures that every visitor leaves with a memory of the “We Go Up” era, whether through a new photocard or a photo in the heart of the action.
BABYMONSTER [WE GO UP] Pop-Up Store in Manila
Location: Level 3, North Main Mall, SM Mall of Asia
Dates: December 17, 2025 – February 15, 2026
