If your room is already a shrine to your biases but you still have “space” for more, your bank account might be in trouble. Toy Kingdom has officially entered the Hallyu wave with K-Pop Festa, a massive pop-up playground that just opened its doors at SM Mall of Asia. Running from January 21 to February 8, 2026, this limited-time event is transforming the North Entertainment Mall into a literal multiverse for K-Pop enthusiasts.
A Multi-Stan’s Dream Store
I’ve visited a number of Pop-Up Stores in Metro Manila like By Seventeen Pop-Up Store, Miniteen Pop-Up, G-IDLE Pop-Up, In The Soop Pop-Up, NCT Dream Get Ready Dream Pop-Up, BTS Pop-Up, NewJeans Pop-Up and Babymonster Pop-Up but this is a different K-pop store because it is a multi-brand. Whether you’re a 2nd-gen loyalist or a 5th-gen rookie hunter, K-Pop Festa by TK has curated a lineup that covers almost every corner of the industry. With official merchandise and collectibles from more than 25 globally recognized artists, it’s a one-stop shop to represent your bias.
The Heavy Hitters
Expect to see the “Big Names” well-represented. From the global dominance of BTS and BLACKPINK to the record-breaking power of SEVENTEEN, Stray Kids, and TWICE, the shelves are stocked with high-demand official goods.
The Next Gen & Rising Stars
If you’re keeping up with the latest charts, you won’t be disappointed. The pop-up features the hottest names in the scene right now:
- Girl Groups: NewJeans, IVE, LE SSERAFIM, AESPA, and BABYMONSTER.
- Boy Groups: Tomorrow X Together (TXT), ENHYPEN, NCT, RIIZE, ZEROBASEONE, and BOYNEXTDOOR.
What makes this festa special is its inclusivity. You can find merch from groups like ATEEZ, P1Harmony, ONEUS, LUCY, and even 2AM. There’s even something for the collectors of PPULBATU (TXT’s adorable characters)!
If you also enjoy unboxing mystery items, their mystery bag is a must buy item for you. For only 1,000 pesos, you can get at least 3 random merchandise from a kpop group. In a world where international shipping fees can cost as much as the album itself, having a physical hub for official merch is a game-changer.
Beyond just shopping, it’s a space to meet fellow stans, trade photocards, and soak in the energy of the local K-Pop community. Since it’s only open until February 8, you’ll want to head to MOA sooner rather than later to ensure your favorites aren’t sold out!
- Dates: January 21, 2026 (Wed) – February 8, 2026 (Sun)
- Time: 10:00 AM – 10:00 PM (Mall Hours)
- Location: Level 3, North Entertainment Mall, SM Mall of Asia
